Media Buying

Media Buying

Accomplishing a successful media campaign starts with setting you up for success. Whether it’s the ever-changing online, mobile and SEM world or the more traditional TV, radio, outdoor and print outlets, Happy Medium has the inside knowledge and the right tools to help you spend your media dollars in the most effective way possible.

DIGITAL

With endless opportunities to advertise online, a strategic digital placement is always more effective than an aimless one. As authorities in search engine marketing, Happy Medium is everywhere you want to be. Our extensive experience with digital media buying spans across multiple platforms. With Happy Medium in your corner, you can have your Facebook posts boosted by experts, your Google AdWords written and executed by a Certified Google Partner and have your online ads targeted to the right people to bring you success.

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TRADITIONAL

At Happy Medium, the goal isn’t to spend the most money; it’s to find the best campaign. Even with traditional methods, innovation and creativity are still totally possible. Whether it be television, radio or print, at Happy Medium we believe a good media buying strategy starts with information about your audience. Then we see what makes the most sense for your business.

The first part of any great strategy is to get in touch with us.

REAL RESULTS

We don’t make guesses – we make recommendations based on data. Using STRATA, the leading software in media research, we are able to see the trends as they happen and place your ads where they need to be right when they need to be there. The time, delivery and frequency of each ad is backed up with solid data, so our clients see the results. You won’t have to worry whether or not your advertising is reaching people because we have the figures to prove it.

BEING FRIENDS HAS BENEFITS

Happy Medium’s team works hard to make sure we are valuable partners with the media outlets we work with. We can help you get premium placements for your budget. Staying in constant communication on behalf of all our clients affords us a special relationship based on mutual respect and makes your advertising dollars go further to find the best placement. We take a lot of pride in the honest and open way we communicate with station reps and sales staff; it’s the way we like to do business.

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