Responsive Web Design

Responsive Web Design

Whether you need a website redesign or a new website built from scratch, Happy Medium’s interactive team is ready for the challenge. We’ve built our company around creating responsive, mobile-friendly websites and web design and you know the saying: if it ain’t broke, don’t fix it.

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Customers want what they want right now, and that means your site needs to respond well on every device and screen size the customer has. At Happy Medium, our approach to web design is that it has to look great and be effective on both the biggest desktop and smallest smartphone. Our website estimate won’t include a responsive design for an extra fee because, quite frankly, you’d be launching a product that’s already outdated.

Our experienced designers and developers approach website development and website design with a mobile-first, content-driven approach. This allows us to focus on prioritizing information for the client and end user by eliminating superfluous design elements.

We know this is a big decision. Your website is the online presence for your business and can often be the number one place people interact with your company or brand. We are here to help you through this process and provide you with the best designs and most effective content to make sure your website performs the way it should. You’re working with experts here and we want to help.

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Experts in Responsive Design

42% of smartphone users between the ages of 18 and 29 consider their phone to be their primary device for accessing the Internet (from Pew Internet). To make sure you’re speaking to that growing segment, you need a fully responsive website. Every website designed and developed by Happy Medium is done so with the multi-device Web in mind. Our custom website design understands and embraces the fact that your company’s website will be viewed on any number of screen sizes, screen densities, and connection speeds and we know how to make them great on every one.

Scalable Images, Responsive Grids

Each of Happy Medium’s responsive web development designs is built from scratch according to your needs – we won’t hand you a pre-packaged template that just anyone can download and use. We create a custom, responsive Web framework for each website we build to best maximize web design and user experience potential.

Along with different screen sizes come different screen densities. There’s nothing worse than worrying if an image which that looks crisp on your monitor won’t look as sharp on a high-DPI display. Our interactive team has dealt with this and has several solutions to make your site look crystal clear on any device.

E-Commerce made Easy

People want to buy things online. We think you should let them. Happy Medium is ready to provide your business with an e-commerce solution of any shape and size. As a business owner, you already know how important the Internet is to your business, and earning a return on your investment in e-commerce software and a new website is essential. Our knowledgeable interactive team is ready to assist any size of business in implementing all small- or large-scale commerce systems.

The thing is, our design and development team doesn’t want to just create a run-of-the-mill product website for your business – we’re interested in trying new things and building something that sets your business apart. Whether you’re selling greeting cards, medical supplies, table linens or the best product nobody has heard of yet – we can help you sell it online.

Numbers, numbers everywhere

Analyzing patterns and determining how visitors use your site is tremendously important. If you’re going to invest in maintaining a website for your business, you also need to implement analytical tracking so you can make business decisions based on actual data.

Happy Medium will provide you with a glossary of terms to make sure we’re all talking the same language. You’ll be able to tell the difference between a bounce rate and the number of unique visitors. We’ll tell you what values are normal and what you can do to improve those values. Site speed is also something that gets factored into your website ranking, so we’ll determine the average speed and create an action plan to improve it if necessary.

We can help you determine your return on investment (and, most importantly, improve it). We have the facts and figures right in front of us and can use analytics to keep improving.

Content Management Systems

The best part of your Happy Medium website is that it’s yours. If you want to change it, you don’t have to call or email a developer in a faraway office and wait for hours – or days – until that small change is made. Users want new content, search engines rely on it and who better to supply it than you? At Happy Medium, we build you the car and then we give you the keys. This is part of our content management process.

Our agile interactive team has professional experience working with, building on, and implementing numerous types of content management systems. We’re ready to help you out whether it’s getting out of that old, difficult-to-use content management system you’ve been stuck with for years or setting you up with a brand-new site.

Many web design companies will build a site on their platform and server technology and you’ll be stuck with them until you want a completely new site. This makes your site nearly impossible to move to a different company if you choose. Happy Medium doesn’t believe in “trapping” our clients into a CMS or server technology. That’s why we’re well-versed in numerous programming languages and software. Different content management systems are good at different things, so we’ll help you choose which one is best for you.

We will set you up with something that’s a natural fit for your company. If you’ve used the most basic of word processors, you’ll be able to make changes to your website using a CMS. And we’ll make sure you’re able to do tasks you expect to be able to do on your own, like:

  • Add/remove pages
  • Reorder pages
  • Add/edit copy, photos and other media
  • Have separate user logins with different editing permissions
  • Access key SEO tags and descriptions on each page
  • Access versioning features, so you can see who edited something last and roll back to a previous version of the page if necessary

Just because you’ll be trained on how to do all this fun stuff doesn’t mean we will shut our doors after the site launch. We’re always a call or email away to help with something you might have forgotten about during training. This is our site, now; let’s work on it together.

Let’s get this party started

Interested in getting a free demo about responsive web design, CMS training or anything else that involves our interactive team? Want to know more about our easy and fun website process? All you have to do is ask. We’re friendly and we know what we’re doing. Check us out.